The Author Platform: How to Build It Professionally, Productively, and Profitably - Part I Video Download

Writers believe writing the book is the hardest part-until they discover they need something more to be truly successful: an author platform. In this tutorial, Jennifer S. Wilkov, shows how to raise your visibility and connect your writing to readers, literary agents, publishers, and the media. This is the first of two tutorials that describes what you need to know about an author platform, why you need one, and how to build one strategically. The information featured in this tutorial focuses on what an author platform is, when to build it, and why it's a necessity for your successful writing career.

This 38-minute tutorial is presented by Jennifer S. Wilkov of Your Book Is Your Hook! Jennifer is an experienced book and business consultant who supports first time writers and seasoned authors with the essentials needed to become a bestseller: a great project, a strong platform and a well-polished pitch, presentation and hook for their book. Jennifer's expertise in all facets of the book writing, the marketing, and the publishing process has helped launch the careers of numerous authors, resurrected others, and expanded others into other creative endeavors beyond the books.

• What an author platform is
• Who an author platform is for
• The pros and cons of why you need an author platform
• When to build your author platform
• Why visibility pays & why it's worth the work
• Mistakes people make with their author platforms