Book Deals and Beyond
It may seem as though signing a book deal is the ultimate achievement for an author, but in today's ever-expanding literary market, the journey doesn't end there. In this bundle, we've compiled 10 OnDemand webinars packed with advice from bestselling authors and publicists on landing book deals, marketing, publication, and more. Valued at a total of $615.89, with this bundle you can save 92% on insider knowledge about publishing companies, and professional guidance on building your platform and brand. Wherever you are in the arduous publication process, Book Deals and Beyond will arm you with the necessary expertise to proceed on your author's journey with confidence!
Social Video Secrets: Taking Your Books to TikTok, Instagram, and Beyond
Within a few years of TikTok's meteoric rise in popularity and adoption, vertical video became core content across every social media platform, with algorithms reworking to prioritize creators and personalities who make video part of their mix.
Video-forward platforms including Instagram, TikTok and YouTube shorts—but also Facebook, X, Threads and even LinkedIn—reward users for bravely showing up on camera to share their thoughts and passions, and they all host rich, engaged and voracious communities of readers ready to discover you and your writing. In this session, discover what it takes to get started with (or improve!) your social video game, including what to post and where to reach new fans, build your platform and become an influential author. ($79.99 value)
How to Target and Build Your Platform for Nearly Any Nonfiction Audience
This workshop will focus on how to creatively build your platform and reach your target audience. We will discuss the importance of platform building as a nonfiction writer and then dive right into surefire strategies that garner successful results, including tips for effectively writing different types of pieces for publication; tailoring your writing for your specific audience—including using your personal experience vs research-based writing; the importance of the pitch; using social media to connect with other writers, reporters, and editors; finding new angles and themes in your work; and how to position yourself as an expert in your field. By the end of the workshop, you will have tips and strategies necessary to grow your audience and expand your reach no matter whom you are writing for and what you are writing about. ($79.99 value)
How to Create a Marketing and PR Master Plan
Every great book needs an even better publicity plan to create buzz, find its audience, and maximize sales. This webinar will provide you with a step-by-step strategy on how to build your own publicity & marketing plan. The right publicity and marketing plan will not only help you focus your time and efforts, but make sure you hone into your target audience and continue to build exposure for your work for years to come. You will learn how to develop your brand and message, establish your platform, leverage social media, create media buzz, set up events, create compelling video content, and employ powerful marketing strategies to maximize sales pre- and post-publication. ($79.99 value)
Let Your Synopsis Be Your Guide
Many novelists write toward the ending, meaning they know what the last scene is going to be (more or less) before they begin. But how to get from that first scene to the last? That's where the synopsis comes in. Writing a synopsis can be challenging and frustrating, but it is a profoundly valuable part of the process. Not just a series of statements about what happens in the novel, a synopsis, at around 2,000 words, is the condensed version of what the whole story is about. The synopsis can help you discover what your characters want and why, how they are shaped by their place in the world, who or what will help or hinder them along their way, and how they will be changed by the journey. Not only is a synopsis required by agents and editors, it can be your green light across the bay, guiding you toward the novel's resolution while still allowing for those unexpected cross-currents that will inevitably complicate your course along the way to a complete draft. ($79.99 value)
Getting the Most Out of Your Publicity and Publicist
Get ready for a one-of-a-kind panel on how to get the most out of your publicity and publicist from three book publicists with experience within and without the major book publishers. Publicist Cassie Malmo will lead a discussion with Beth Parker and Kristopher Kam. Their combined experience has launched several new and established bestselling authors for Penguin Random House, Simon & Schuster, Disney Publishing, Hachette, HarperCollins, St. Martin's Press, and more. Writers will learn how to work with publicists and get ideas on how to handle their own publicity. ($79.99 value)
10 Steps You Can Take to Make Your Book Sellable
It’s a tough publishing market out there lately. So just because you write a great nonfiction proposal or an entire memoir manuscript doesn’t guarantee you’ll be able to find a literary agent or a book editor who will make an offer to buy it. Susan Shapiro is a bestselling author/coauthor of 18 books in 8 different genres who has helped her writing students of all ages sell more than 700 books over the last decade (with advances between $1,000 and $500,000). She'll share the secrets of how to overcome obstacles and cross the finish line to land a mainstream book deal. ($79.99 value)
The Most Important Elements to Become a Successful Career Author (The Secret Sauce)
Writing a successful novel is great, but it’s even better to build a successful career. In this session, multi-bestselling author Jennifer Probst shares the secret sauce for becoming a successful “career author,” which involves more than just writing one book. She identifies the most important elements for finding and maintaining success over an entire career. ($79.99 value)
Being your own brand and building your platform not just at the marketing end of the game but in your writing as well. We tend to think of brand and platform in terms of social media and marketing. But some authors are able to integrate who they are and what they believe in into their stories, taking brand to a more holistic level and then building relationships with a community of readers to build a platform. Learn how to use brand and platform to impact and inform your craft and voice on one hand and your business decisions regarding marketing and gaining readership on the other hand. ($79.99 value)
Genre Fluidity: The Secrets of How to Really Land a Book Deal
It’s easy to get a prestigious label like “poet” or “novelist” stuck in your head. But there are many kinds of books out there. When you’re hitting roadblocks to selling your manuscript, being willing to consider the market and compromise can often lead you to success and big book deals. In this OnDemand webinar, award-winning journalist and bestselling author Susan Shapiro guides writers through what is necessary to really land a book deal and find success. ($79.99 value)
Everything I Wish I’d Known Before Writing the Book
From writing to querying to publishing, the path of a debut author is full of surprises—both good and bad. Debut author Nathan Makaryk recounts his own many mistakes learned along the way, and lessons any aspiring author should take to heart before even setting finger to keyboard. He’ll share the “things nobody tells you” about getting published, and how the reality of getting the book contract compares to expectations. ($79.99 value)
Writer's Digest January/February 2025 Digital Edition
Write the Next Great Story
As we move into a new year, it’s time to get the creative gears turning to make this your most successful year ever. Whether you want to write personal essays that grab the attention of editors, write in a new genre, or simply generate more story ideas, this issue has it all.
Mayfly Marketing: How to sell your novel in a short-attention span world. By Paul Goat Allen
($7.99 value)
